IPH merges to become Dr.Clauder

New appearance signalizes competence for the future out of the force of tradition.

Companies with a tradition have a long and successful story just like IPH and Dr.Clauder. The roots of IPH go back to 1902 when the family Hübers started with their first mill. Dr. Clauder founded his company in 1957 and in 1998 both companies merged to become IPH Group. Now in 2010 the decision was taken to merge Research & Development, Production and Sales visibly clear under one name: Dr.Clauder "solutions for pets". The subtitle "solutions for pets" signalizes the devotion to the customers and their pets.

This autumn Dr.Clauder will communicate its new market strategy to their customers and affiliates as it will affect the classic supplements, care products, high premium snacks and wetfood range 'Selected Meat' for dogs and 'Selected Pearls' for cats.

Also the super premium pet food brand 'Best Choice' will be visibly communicated 'Best Choice' by Dr.Clauder's and will be improved according to the most modern recipe and highest quality!

For further information:
www.dr-clauder.com